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Curriculum
- 1 Section
- 38 Lessons
- 30 Days
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- Digital Marketing Foundations & Funnel Strategy38
- 1.1The Digital Marketing Ecosystem (2025 Updated)
- 1.2Customer Avatars & Buyer Journey Mapping
- 1.3Funnel Design Mastery (Awareness to Purchase)
- 1.4Landing Pages & Conversion Rate Optimization (CRO)
- 1.5Analytics Fundamentals: GA4, Pixel, Tag Manager
- 1.6Competitive Analysis using SEMrush & SimilarWeb
- 1.7Funnel Building Project: Build a Complete 3-Step Funnel
- 1.8Content Marketing & SEO Advanced
- 1.9Content Strategy & Content Pillar Creation
- 1.10Blog SEO (On-Page, Technical, Structured Data)
- 1.11Link Building Strategy & Authority Growth
- 1.12Keyword Research (SEMrush, Ahrefs, Google Trends)
- 1.13YouTube SEO & Video Content Ranking
- 1.14Content AI Tools: ChatGPT, SurferSEO, Jasper
- 1.15SEO Project: Build & Optimize a 5-Page Website
- 1.16Paid Advertising & Campaign Optimization
- 1.17Google Ads Deep Dive (Search, Display, Shopping)
- 1.18Facebook & Instagram Ads (Meta Business Suite Mastery)
- 1.19Advanced Retargeting Strategies (Pixel & Custom Audiences)
- 1.20LinkedIn Ads & B2B Lead Generation
- 1.21YouTube Ads & Shorts Promotions
- 1.22A/B Testing & Budget Scaling Techniques
- 1.23Ad Campaign Project: Launch & Analyze Paid Campaign
- 1.24Email, Automation, E-Commerce, and Growth
- 1.25Email Marketing Mastery (Segmentation + Triggers)
- 1.26CRM & Marketing Automation (HubSpot / Mailchimp)
- 1.27E-Commerce Growth Systems (Shopify, WooCommerce)
- 1.28Social Media Content System (30-Day Calendar Model)
- 1.29Influencer & Affiliate Marketing Advanced
- 1.30Data & Reporting Dashboards (Google Looker Studio)
- 1.31Building a Growth Team & SOPs
- 1.32Final Capstone Project: Create a Full Digital Strategy
- 1.33Strategy Presentation
- 1.34Advanced Marketing Tools Kit (50+ Tools)
- 1.35Copywriting Formula Vault
- 1.36Top 100 Hooks & Ad Creatives Swipe File
- 1.37Client Proposal & Pricing Templates
- 1.38Access to Private Expert Marketers Group